Peachy for Autumn? Ground breaking.

To showcase the new collection, we collaborated with model and internet starlet Olivia Neill for our Autumn 2024 campaign. Inspired by The Devil Wears Prada, putting our London twist on the iconic New York City scene, Olivia rushes through the streets of central London, switching looks in each silky smooth transition, before arriving at an airfield and taking off in a plane—a nod to Olivia's own journey training to be a pilot. The campaign highlights the subtle and understated, yet powerful looks from our collection, showcasing brand new designs including the Cheri Trench, Claudine Dress, Romy Dress, and Gigi Denim. 

Our Autumn capsule explores bold shapes and empowered femininity, expanding on the iconic Deba dress with 1980s-inspired silhouettes, voluminous sleeves, and cool allure. Gothic script and stylized florals take inspiration from Art Nouveau and trailblazing artists like Elisabeth Sonrel and Alice Russell Glenny, who fought for recognition.  

Rooted in Art Nouveau and Belle Époque movements, the collection reimagines dressing as powerful and sensual, free from traditional constraints. Influenced by feminist icons like French novelist Colette, the Cheri Trench, Gigi Denim, and other pieces combine romantic details and soft fabrics with Clara Driscoll’s (head of women’s glass cutting at Tiffany’s) industrial artistry.

Rose embroidery, Art Nouveau-inspired details, and 1980s aesthetics bring together a collection that speaks to the empowered, modern woman, supported by a campaign that pays tribute to all of the girls who once dreamt of working at a fashion magazine in the noughties. 

Introducing Peachy Den’s Autumn 2024 collection - because truth is, no one can do what we do. That’s all.

Available in store from 14/09/24, and online from 19/09/24 1pm BST.